FAQ

Answers for creators, backers, and partners.

What is Shortfundly?

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Shortfundly is a crowdfunding and creator-funding marketplace for entertainment projects such as film, music, YouTube, podcasts, and games. Creators launch campaigns; backers discover projects and pledge with reward tiers.

How it works · About us

What is Shortfundly crowdfunding?

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Shortfundly crowdfunding is the campaign marketplace on money.shortfundly.com where creators raise funds with goals and rewards, and backers pledge to support projects. It is separate from Shortfundly OTT and other sister products.

Explore projects · For creators

How does Shortfundly work?

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Creators build a campaign, set a funding goal and rewards, submit for review, then launch. Backers explore projects, choose a reward tier, optionally add extras, and check out with Razorpay. Shortfundly uses flexible funding: confirmed payments charge the backer according to the checkout payment flow, whether or not the campaign later meets its goal.

How it works

Is Shortfundly a crowdfunding platform?

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Yes. Shortfundly operates a crowdfunding marketplace for entertainment creators and backers, with campaigns, pledges, reward tiers, and checkout.

Is Shortfundly an investment platform?

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Shortfundly’s crowdfunding product is built around campaigns, pledges, and rewards—not a default securities marketplace. Our Terms state that pledges are contributions toward creative work as described on each campaign, not purchases of securities unless explicitly stated and permitted.

Terms & Conditions

Are Shortfundly pledges securities?

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No, not by default. Backers agree that pledges are contributions toward creative work as described on each campaign—not purchases of securities unless explicitly stated and permitted.

Terms & Conditions

How do I start a campaign?

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Sign in, go to Start a project, and complete your story, funding goal, rewards, and payment setup. Our team may review your campaign before it goes live.

For creators · Start a project

How do I back a project?

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Open Explore, choose a project, select a reward tier, optionally add add-ons, then complete checkout with Razorpay.

Explore projects

What does flexible funding mean?

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Shortfundly uses flexible funding. When a backer successfully confirms payment at checkout, they are charged according to the payment flow shown there. Meeting the funding goal is not required for a confirmed pledge to be charged.

How it works · Refund Policy

What happens when a campaign ends?

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When a campaign’s end date passes or the campaign is otherwise closed, it stops accepting new pledges. Campaign end does not automatically issue refunds for confirmed pledges.

Refund Policy

Does missing the funding goal automatically trigger a refund?

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No. Missing the funding goal does not by itself cancel or automatically refund confirmed pledges. When the campaign ends or is closed, new pledges stop. Refunds require a manual request and admin review.

Refund Policy

Does submitting a refund request guarantee approval?

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No. Submitting a refund request does not guarantee approval or a particular completion time. Requests require manual admin review and processing.

Refund Policy

Can a creator back their own campaign?

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Yes. Creators may back their own campaigns. Self-backing is allowed.

How it works

How are successful unique backers counted?

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Backer counts reflect unique supporters with at least one successfully confirmed pledge on a campaign.

What are reward tiers?

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Reward tiers are pledge levels creators offer on a campaign. Each tier describes what backers receive—such as digital or physical rewards—when they pledge at that level.

What are add-ons?

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Add-ons are optional extras backers can add after choosing a reward tier, before completing checkout.

Are creator payouts and settlements currently available?

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No. Creator payouts and settlements are not available yet. Confirmed backer payments are processed at checkout; transferring campaign funds to creators through an automated payout schedule is not implemented at this time. Contact support for the latest operational guidance.

Contact · Terms & Conditions

What are Shortfundly fees?

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Platform and payment processing fees may apply and are disclosed during campaign setup or checkout. A public fee-percentage schedule is not published on this site.

Terms & Conditions

How can a backer request a refund?

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Backers may request a refund review through support as described in our Refund Policy. Include your pledge reference. Requests require manual admin review and processing and do not guarantee approval or a particular completion time.

Refund Policy · Contact

What happens if a campaign does not meet its goal?

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Missing the funding goal does not by itself cancel or automatically refund confirmed pledges. When the campaign ends or is closed, new pledges stop. For refund questions, see the Refund Policy and contact support to request a manual review.

Refund Policy

What happens if rewards are late?

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Creators should post updates and revised timelines. Backers can contact support. Shortfundly takes fulfillment issues seriously and enforces platform policies under the Terms and Shipping Policy.

Shipping Policy · Contact

Who operates Shortfundly?

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Shortfundly is owned by Sm Smartygen Media Networks Private Limited, founded by Maharajan P. and Selvam M., and headquartered in Chennai, Tamil Nadu, India.

About us · Team

Where is Shortfundly based?

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Shortfundly’s registered office is in Adambakkam, Chennai, Tamil Nadu 600088, India.

Contact

How do I contact Shortfundly?

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Use the Contact page, email support@Shortfundly.com, call or WhatsApp +91 93612 23155.

Contact

Does Shortfundly support UPI?

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Yes. Backers can pay using supported methods shown at checkout, which can include UPI, cards, net banking, and wallets. Availability may vary by region.

Does Shortfundly have a mobile app?

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Shortfundly describes a mobile app for short films and creator updates. App store links are rolling out by region. Contact support if you need help accessing the app.

Get the app · Contact

What can I use Shortfundly to fund?

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Creative entertainment projects—such as film, music, games, podcasts, and more—with clear goals and transparent agreements with backers.

For creators

Who can I get pledges from?

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Backers around the world who believe in your work, subject to payment and regional availability at checkout.

Media mentions:
  • the hindu
  • The Indian Express
  • Your story
  • Dinamalar
  • Yahoo! News
  • iamwire
  • e27
  • Techstory
  • Prodworks